A lot of products are essentially the same at the core but they are all priced differently. Different segments of consumers happily accept the products which appeal to them the most. This appeal or brand personality is a result of marketing.
Brands are born out of trustworthy products backed by brilliant communication with their audiences…
Marketing is all about delivering the correct content to the right kind of audiences at the right moments… By consistently doing this over a period of time, great businesses start demanding a premium on their products or services, and that is how you have added Brand Value. Your product is now a “Brand”.
We have had several business owners asking us what digital marketing is. They have been doing traditional print media advertisements and are not really familiar with the concept of digital marketing. So, I am writing this post, to explain the concept in very simple and layman terms.
How many times did you think of going to study in an international university but were hesitant to take the first step? Would you like to study in an International University and gain International Education which can secure your career?
